Seat Share: NYC

Liz Jackson

Every detail of this project was deeply considered; from the unending pursuit to find the perfect emblem that is both discreet and attention grabbing, to the intricacies of each facet of the logo being steeped in the essence of NYC.

An emblem to empower those in need

The NYC Seat Share program helps empower people with invisible disabilities to procure a seat on public transportation in an explicitly discreet manner.

Timeless charm and appeal

Shown in countless magazine features and movie sets, the little kettle has continued to charm the public ever since it was first launched and can be found in the permanent collections of museums and international institutions all over the world including the Victoria & Albert Museum in London, the Philadelphia Museum of Art, the Australian National Gallery and the MuDe: Museum of Design and Fashion in Lisbon.

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Ben Wintner

Chief Executive Officer, Michael Graves Design
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Donald Strum

President, Michael Graves Design
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Rob Van Varick

Chief Design Officer, Michael Graves Design
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